Q: What sources of imagery can I use? 

DIY programs typically can only access one source of imagery to draw from (Google).

Challenges with this include:

  • Imagery is outdated. Does not include new homes or remodels and new additions.
  • Imagery availability is inconsistent. Tree coverage, shadows or address verification issues are common.

Imagery is subjective to the viewer. One user might draw from an image another would reject. 

Q: Can any image be uploaded into a DIY drawing tool?

  • Many Online DIY tools do not allow for “other images” to be uploaded. 
  • Those that do, scale & pitch must still be measured in the field and entered into the software.

Q: Which is the best imagery to work with – Satellite, Aerial or Drone?

  • Satellite imagery is historically 2 feet per pixel resolution.
  • Aerial imagery is 4 to 6 inches per pixel resolution.
  • Certifly’s drone imagery is far superior. At less than a fraction of an inch, it is not measured in “inches per pixel”. It is measured in pixels per inch!

Q: How Accurate is DIY Software vs. Certifly? 

  • DIY Software makes no claim of accuracy, as it is completely subjective. (This costs contractors who over bid and lose the job or underestimate and lose profit.)
  • Certifly guarantees their drone report measurements to be 99% accurate.

Q: Why do DIY Software users struggle to account for Perspective, Scale, and Pitch?

  • Perspective – objects such as a house are never shot completely vertical.  Satellite, Aerial and even Drone imagery is shot to a single point on the ground.  Everything outside of that point will be skewed to some degree and perspective is altered such as seen in “building lean”. (This is why many DIY software users output diagrams with odd angles that look like a child’s drawing.)
  • Scale – DIY Software users’ scale is only accurate if they obtain the scale from measurements in the field. But the scale is only accurate for the elevation they measured. (This means the scale taken from a gutter measurement doesn’t work for the scale of the ridge.)
  • Pitch – DIY measurements requires the user to be at the location and to maneuver around the building to determine if the roof has multiple pitches. If it is a hip roof they must ladder and get up to the roofline to apply a pitch gauge on each elevation. (StreetView, when available, only shows the front elevation.)

Q: Can I order/acquire reports for multiple locations simultaneously?

Diagramming services are able to upload more than one house at a time.  This is especially helpful for multiple buildings at one location or bulk load of Policies in Force during a CAT event

Q: Can my measurement method/supplier be objective?

DIY Software by its very nature cannot be objective because the user has “skin in the game”. Insurance claims using DIY estimates will likely be denied because it not only can’t be objective but also it can’t be consistent.  A roof report drawn by 10 users will likely yield 10 different results. 

Q: Can time be spent more wisely? 

When diagramming a roof with DIY software, a contractor is not spending time on their core competency such as growing/supervising their business.  For a sales person, time in front of the customer is critical to making a lasting impression.  In today’s world everyone is a specialist. Unless a person is diagramming 100% of their time, then they are not doing the job they were hired for and are not as effective as others in their jobs.  These are lost opportunities costs.

Q: What about customer care and professionalism?

In today’s customer care world, sitting in a truck for 10-30 minutes diagramming a roof does not sit well with potential customers who are putting their life (and sometime spouse’s life) on hold. This may be perceived by the customer as though the contractor is ill prepared or unprofessional.

Q: How much training is involved with DIY Software?

As with any software, training is required and mastering the program will take weeks, months and years. DIY Software is complicated (that’s why you need training). There will be wasted time learning features never used.  With churn in the industry, every new person must be trained. Also, the less a person uses the program, the more re-training is necessary.

Q: How can I deploy my financial resources better? 

For most, the roofing business is seasonal and cash flow is always a concern. Roof Report providers allow for purchases to occur one project at a time.  Not paying during the winter months or in one lump sum.    Locking into a DIY platform means you could be working with companies like AOL, CompuServe, and MySpace while not knowing they have been surpassed by Apple, Google and Facebook.

Because of hidden costs like training, opportunity, error margin, DIY software is not free or unlimited. From a budget perspective, DIY software is a fixed, ongoing charge and that cannot be quantified, especially for 1099 employees.  Most DIY Software offers “all you can eat” plans which translates to overpaying when using a few times.  Rest assured, when beginning using the product to its fullest potential, subscription plans change.  The cost of the report is much smaller than profit of the job. However, the errors that come from an unreliable report cannot be made up.  Lost business is real. Customer service calls are real.  Lost profits are real.

Q: Will I get the numbers I need for the adjuster?

For insurance claims, it is not just good enough to get materials ordering numbers but numbers that will help justify the cost of the claim including; “Steep”, “High Pitched” areas, Ice and Water Shield and Tear-off Tonnage. Certifly reports provide claims estimating-friendly data.  DIY Software does not.

Summary

For less than what you currently pay, a Certifly Drone Report protects your time, reputation, efficiency, and bottom line. All while providing an independent 3rd party evaluation that is claims estimating-friendly from a pioneer and trusted name in the industry.

Comparison of Methods

Certifly

DIY

Costs

 

 

Subscription Costs

None

Yes

Labor Costs

None

Yes

Training Costs

None

Yes

Lost Opportunity Costs

None

Yes

Cash Flow Friendly

Yes

No

Cost Effective

Yes

No

 

 

 

Accuracy

 

 

Quality Assured

Yes

No

100% Coverage

Yes

No

Claims Estimating-Friendly Info

Yes

No

Accounts for Scale, Pitch, Perspective

Yes

No

 

 

 

Production

 

 

Multiple Requests Simultaneously

Yes

No

Professional Diagrammer Output

Yes

No

Report Completion without field measurements

Yes

No

Independent 3rd-Party Objectivity

Yes

No

International Coverage

Yes

No

Materials Ordering List

Yes

No

 

 

 

Drones

 

 

Drone Reseller

Yes

No

RealTime Imagery

Yes

No

Simple “Tap to Fly, Tap to Order” App

Yes

No